Biotrue uses naturally inspired features in our formulas and bio inspired designs for our contacts – even using some ingredients found naturally in your tears.

 
Why Biotrue Exists

Sometimes, the best inspiration comes from nature.

That’s why Biotrue products are inspired by the biology of the eye.

OUR STORY

The Biotrue Facts

Naturally Inspired
Features

Created for
Comfort

Earth
Conscious

Naturally Inspired
Features

Created for
Comfort

Earth
Conscious

Hydrating Eye Care

You don’t have to put up with eyes that feel irritated, dry, or any other word you use to describe your eyes’ dehydrated discomfort. Discover how our preservative-free eye drops provide instant relief.

LEARN MORE

Contact Lens Care

Wish your contacts could be comfortable all day? Discover how our solutions with naturally inspired features clean, disinfect, and hydrate lenses for lasting comfort.

SEE HOW IT WORKS

Contact Lenses*

Discover the daily disposable lens that mimics your eye’s own healthy tears and maintains nearly 100% of its moisture for a full 16 hours.†

*A prescription is required
†Based on a laboratory study

SEE FOR YOURSELF
Our Commitment

We’re taking steps to be more naturally inspired in our sustainability efforts, too.

WHAT WE’RE DOING

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